Turn Every Message into a Moment
Actionable strategies, real-world stories, and the inspiration to help you
Lead Like The Boss.
Andy’s Signature Keynote
A Springsteen concert isn’t remembered for the pyrotechnics. It’s remembered because people leave changed. That’s what Andy Freed delivers in his keynote titled Lead Like The Boss.
Andy isn’t a rock star. He doesn’t play an instrument. But his leadership lessons? Straight out of the school of rock. Because after nearly 100 Bruce Springsteen concerts – and decades as a CEO, he’s learned: the secret to moving people isn’t talent or title, its intention, connection, and gratitude.
In his keynote presentations, Andy shares how leaders can use the same tools Springsteen uses to electrify arenas and apply them to everyday leadership:
Intention: Build your “setlist” so every message has a purpose.
Presence: Create energy that people feel and want to follow.
Humility: Recognize others and never miss the important parts.
His stories are anchored in humor, vulnerability, and they’re real – from the backrooms of politics to the founder and CEO of a global consulting firm. His credibility is deep, but his style is refreshingly human.
Audiences leave with more than inspiration. They leave with a simple, repeatable framework – Prep. Presence. People, and a conviction that leadership isn’t reserved for the few at the top. Every person, in every role, has the chance to lead like a rock star.
Andy doesn’t just talk about leadership. He makes audiences feel it. And once they feel it, they won’t forget it.
Watch Andy in Action
What Keynote Audiences Will Take Away
Why Not Andy?
He hasn’t climbed Everest. He hasn’t landed a plane on the Hudson. He’s a mediocre tennis player at best.
But he knows how leaders at any level can move people—and he’ll show your keynote audience how to do it.
You won’t see Andy Freed on the cover of a business magazine. You won’t find him on stage with a guitar.
- Built a company that powers global innovations in mobile payments, cybersecurity, and connectivity.
- Survived cancer, coached Division 1 sports teams, and led hospital boards.
- Has spent 20+ years as a CEO who still "knows where the dumpster is."
- Attended nearly 100 Bruce Springsteen concerts and discovered what makes people connect, follow, and believe.
“You don’t have to be a rock star to lead like one. Are you ready to Lead Like The Boss?”
Testimonials
“We can all learn something about leadership and communication from The Boss.”
“In my work with CEOs and senior leaders, I’ve seen that great leadership depends on great communication. Andy Freed brings this lesson to life, showing leaders how to inspire, engage and connect.”
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